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A letter on transcending linear thinking and accessing multi-dimensional solutions
I used to think intelligence meant having the right answers.
The insight that generated my first $1000 lead didn't come from a business book. It came from connecting breathwork patterns to sales conversations.
Welcome to creative intelligence—where solutions live in the spaces between categories.
The Poverty of Linear Thinking
Business culture worships linear intelligence:
If this, then that
A leads to B leads to C
Follow the formula
Trust the data
Stay in your lane
But reality doesn't work in straight lines. It works in spirals, fractals, and quantum leaps.
Linear thinking gives you linear results. Want exponential outcomes? You need dimensional thinking.
I learned this the hard way. Three years of following "proven systems" got me:
A business that felt like a cage
Solutions that created new problems
Success metrics that measured misery
"Growth" that felt like death
Then I discovered what artists have always known: the best solutions come from the edges, not the center.
The Three Minds of Creative Problem-Solving
The Artist Mind
Sees patterns where others see chaos. Finds beauty in problems. Creates from curiosity, not conclusion.
When I approach business with Artist Mind:
I see market gaps as negative space
I treat systems like compositions
I find solutions in synchronicities
I trust emergence over engineering
The Philosopher Mind
Questions assumptions others accept. Seeks truth beneath appearance. Connects seemingly unrelated wisdom.
When I engage Philosopher Mind:
I ask "What is this really about?"
I trace problems to their metaphysical roots
I apply ancient wisdom to modern challenges
I solve symptoms by addressing sources
The CEO Mind
Executes with precision. Measures what matters. Creates sustainable systems. Delivers real results.
When I activate CEO Mind:
I translate insights into action
I build structures that support flow
I measure transformation, not just transaction
I create value that scales naturally
Most people use one mind. Masters use all three.
The VISIONS Framework for Creative Solutions
Vision: See problems as portals to possibility Interests: Cross-pollinate between domains Story: Find solutions in your own journey Insights: Connect dots others don't see exist Outcomes: Solve for transformation, not just transaction Negatives: Embrace problems as creative constraints Solutions: Synthesize rather than analyze
Every piece becomes a lens for seeing differently.
The Art of Non-Linear Problem Solving
Here's my actual process for solving "impossible" problems:
1. Expand the Problem
Most people try to solve problems quickly. I make them bigger first.
Example: "I need more clients" becomes:
What is a client really?
Why do I want clients?
What if clients aren't the answer?
What would happen if I had too many clients?
What's the problem behind the problem?
Expansion reveals dimensions collapse conceals.
2. Leave the Domain
Einstein didn't solve physics problems by doing more physics. He played violin.
When stuck on:
Business problems → Study nature
Creative blocks → Analyze systems
Technical challenges → Read poetry
Relationship issues → Learn music
Health struggles → Explore philosophy
The solution lives where you're not looking.
3. Court the Absurd
Logical solutions create logical results. Want breakthrough? Dance with absurdity.
Real examples from my practice:
Solved pricing by studying plant growth patterns
Fixed conversion rates through dance
Clarified messaging via meditation retreats
Increased focus by doing less
Your rational mind says "that makes no sense." Exactly.
Pattern Recognition Across Domains
Creative intelligence sees patterns across seemingly unrelated fields.
From Music: Rhythm creates engagement. I structure content like songs—intro, verse, chorus, bridge, outro. My highest-converting sales page follows a symphony structure.
From Nature: Fractals scale infinitely. I build offers that work at every level—$17 products that contain the same DNA as $1700 services.
From Psychology: Humans resist direct pressure but yield to indirect influence. I sell by not selling, market by not marketing.
From Spirituality: Energy precedes form. I tune my state before creating anything. Clean energy creates clean results.
Real Creative Solutions in Action
The Breath-to-Business Bridge
Problem: Clients felt rushed in sales conversations
Linear solution: Extend call times
Creative solution: Start calls with synchronized breathing
Result: Same call length, triple the close rate. Why? Nervous system coherence creates trust faster than words.
The Anti-Launch Launch
Problem: Launch stress was killing creativity
Linear solution: Better project management
Creative solution: Treat launches like birth, not war
Result: Created a "gestation period" for offers. Let them emerge when ready. Sales increased, stress disappeared.
The Deletion Strategy
Problem: Too much content, not enough engagement
Linear solution: Create better content
Creative solution: Delete 80% of everything
Result: Less content, more impact. The constraint forced quality. Engagement went up 400%.
The Intelligence Integration Process
Here's how to activate creative intelligence daily:
Morning: Artist Mind
Free-write for 20 minutes
No agenda, no editing
Let themes emerge
Notice patterns
Midday: Philosopher Mind
Question one assumption
Read outside your field
Connect New dots
Seek deeper truth
Evening: CEO Mind
Synthesize insights
Create simple systems
Take aligned action
Measure what matters
Integration: All Three Minds
Weekly reviews combining all perspectives
Monthly projects crossing domains
Quarterly pivots based on emergence
Yearly reinvention rituals
The 10-Hour Vortex: Creative Systems
The Vortex Funnel itself emerged from creative intelligence:
Artist Mind: Saw content as energy flow
Philosopher Mind: Questioned hustle culture
CEO Mind: Built sustainable systems
Result: A system that feels like play but works like precision.
It includes prompts for:
Cross-domain content creation
Pattern-recognition exercises
Non-linear problem solving
Integration practices
Because creative intelligence isn't just about having ideas. It's about building systems that generate solutions continuously.
Your Creative Intelligence Assignment
This week, take one "impossible" problem and:
Expand it - Write 20 questions about the problem itself
Leave the domain - Study something completely unrelated with full presence
Court absurdity - Brainstorm 10 ridiculous solutions
Find patterns - Look for connections between the problem and other life areas
Synthesize strangely - Combine insights that "shouldn't" go together
Watch what emerges. Notice how solutions appear from nowhere—which is really everywhere.
Beyond Intelligence
We don't need more smart people. We need more creative intelligences.
Those who can:
Dance between domains
Think in multiple dimensions
Solve through synthesis
Create from the unknown
This isn't about being clever. It's about being connected—to all parts of yourself, all aspects of life, all dimensions of possibility.
The future belongs to those who can surf chaos with clarity, find patterns in paradox, and create solutions that feel like magic but work like science.
Ready to unlock your creative intelligence?
Until synthesis strikes, Eric Viviers
P.S. Next week: Landing Page Design—how to create pages that convert consciousness, not just clicks. Because your landing page is a portal, and portals require different physics.
Remember: The best solutions don't come from thinking harder. They come from thinking differently. And sometimes, from not thinking at all.